Every click has to pass through the link.
It’s the one component every campaign shares, and the one nobody owns.
Marketing teams monitor almost everything. Ad spend has alerts. Uptime has a dashboard. Creative gets three rounds of review. The link, the thing standing between the money and the customer, gets pasted into a shortener and never looked at again.
So it fails quietly. A promo page expires on a Friday while the ad set keeps spending. A redirect drops a query string and a month of paid traffic files itself under Direct. A QR code goes to print and the destination is retired in a site migration nobody mentioned. None of it throws an error. It just shows up later as a campaign that underperformed for reasons no one can reconstruct.
TrackLink started from a narrow observation: a shortener can tell you a link was clicked, but not whether the click arrived anywhere useful. Those are completely different questions, and only one of them is worth budget.
So we built the other one. Check the destination before the link ships. Keep checking after it does. Govern the parameters that attribution depends on. Then connect the click to the revenue, so the report reconciles.
Three rules we hold ourselves to.
They're why everything on this site is something you can check for yourself.
Measure what's real, not what looks good
The product tells you what it can actually see. When a check can't read a page, it says “unknown” rather than guessing “fail”, and the destination audit gives you a real result on day zero instead of a vanity metric. Precision is the feature.
Every claim has to survive procurement
Everything on this site is something you can verify, most of it with the free tool on the homepage, before you give us an email address. We state our security posture and certification status precisely, and we describe each capability by what it actually does.
Links outlive the campaign that made them
A QR code on packaging can outlive the landing page, the campaign, the agency and the person who made it. Treating a link as disposable is how brands end up with print runs pointing at 404s. We treat it as infrastructure.
Part of the Marketing Intelligence Suite
Built by Ixgine Technologies
TrackLink is one product in a suite focused on marketing intelligence: measuring what happens after the click, and how brands surface in the places customers now look first.
Want to talk to us?
We’re most useful when you bring a campaign that’s misbehaving. Tell us what’s breaking.
Stop discovering campaign failures after the budget is spent.
Create and audit a campaign link for free, or talk to us about managing campaigns across your team.
No card required · Free plan available · Anonymous links live for 24 hours